You can’t reinvent the wheel, but you can reinvent the stove. And that’s exactly what The William did. They’ve created a new stove which ditched the concept of individual burners. The William informs us that “about 75% of the stovetop doesn’t do a thing,” so they went ahead and developed a contact-activated surface which heats up below any pot or pan on the surface, insuring a “perfectly even distribution of heat.”
This is awesome, and in ten years, it could be as common in kitchens as the microwave is today.
But as for now, it might be too technologically overwhelming for the standard housewife. A control panel allows users to set auto functions and program signature-specific information. If I presented this stove to my mother, she wouldn’t use these functions. I guarantee it. She doesn’t know how to access her e-mail and still leaves voice messages telling me to “call back when I get a chance.” If she had this installed in her kitchen, there would be a slew of questions. First, “how do I turn it on?” followed questions about the concept and concerns of it burning down the house. My mother, like most people, are conditioned to turning on individual burners with a simple dial.
user-friendly
To the makers of the William; I credit you for a stove that utilizes 85% of the surface area for cooking. The whole idea of this stove is revolutionary, but no matter how user-friendly you make it, it probably won’t be simple enough.
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